Services 3 — Francesca Smee

Creativity through Curiosity

Content Creation

The outdoor industry doesn't just sell products — it sells a feeling, a lifestyle, a call to the wild that resonates deep in the bones of your audience. To capture that, you need content that's as powerful as the landscapes your brand lives in. I deliver striking photography and strategic social media management that stops the scroll and ignites the spark in your followers.

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Social Media Management

From rugged mountain summits to coastal trails, my lens finds the shots that tell your brand's story with raw authenticity — and my social media expertise makes sure those moments reach the right people, at the right time, with the right impact. If you're ready to build a community of passionate outdoor enthusiasts around your brand, let's go further together.

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Film Production

Maven Film

Producer, Feature Athlete

Set in the rugged and dense landscape of the Kosciuszko National Park, MAVEN follows a group of adventurers who call the stunning and often unforgiving Australian Alps home. Their journeys start haphazardly, often departing late and arriving in the dark, leading them to unforeseen challenges and discoveries. This film is not about fresh tracks. It’s a deeper exploration of self-care, community, and environmental awareness.

MAVEN aims to leave its audience with a sense of empowerment and a new understanding of what it means to be a part of a community, to lead, and to be responsible for the environment. This film is an invitation to engage with the natural world, eachother and to discover the untold stories and unexplored paths of the Australian backcountry.

Supported by @arcteryxausnz

Film by Divya Gordon @divyagordonfilm

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Maven Website

Convergence

Athlete

Exploring the world gives glimpses into the lives of others and the places they inhabit. Something unique to ski towns is this palpable feeling of connection that’s formed through special experiences felt in the mountains. Often though, it isn’t until you spend time in these communities, observe how people live and relate to their surroundings, that you start to unveil the nuances these people and places carry.

Travelling through the mountains of BC, you witness these nuances in the form of backyard jibs, rickety houses, public artworks, hooting and hollering on the hill. Convergence is a vignette of these places and the individuals that breathe life into them.

Supported by @arcteryxausnz

Film by Taylor Bennie-Faull @taylordbenniefaull

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Talent